Emoji Match - Privacy Policy

Last updated: September 25, 2026

Summary: Emoji Match never asks you for personal information. There is no account, no sign in and no form to fill in, so we never learn your name, your email address or where you are. We use three trusted third-party services: Google Firebase for analytics, Google AdMob for advertising and AppsFlyer for install attribution. The game is free and supported by advertising, and it has nothing to buy.

1. Overview

Emoji Match: Association ("the App") is a mobile emoji association puzzle game developed by Erdem Giray. This privacy policy explains how we and our third-party partners handle information in our App.

The App is free and supported by advertising. It contains no in-app purchases and never asks you for payment details.

2. Information We Collect

The App never asks for your name, email address, phone number or address, and it does not require an account. There is no login and no contact form anywhere in the game. Everything below is collected automatically by the third-party services in section 3:

Data Type Purpose Service
In-App Actions (usage data) Analytics, App Functionality Firebase Analytics
Device and Advertising IDs (shared with partners) Advertising, Analytics, Attribution Google AdMob, Firebase, AppsFlyer
Name, email address, phone number, address, location, contacts, messages, calendar, photos, files, audio, health data Not collected at all None

Of the rows above, only the device and advertising identifiers are shared with anyone, and only for advertising and analytics. Everything the App sends travels over an encrypted connection.

3. Third-Party Services

Google Firebase Analytics

We use Firebase Analytics to understand how players use our App, for example which levels are too hard.

Data collected:

Privacy Policy: Firebase Privacy Policy

Google AdMob

We display banner, interstitial and rewarded video advertisements using Google AdMob. AdMob may collect data to show relevant ads. Where the law requires it (the EEA, the UK and Switzerland), Google's consent form is shown before any ad is requested, and your answer decides whether the ads you see are personalized. On iOS, ads are only personalized if you also allow tracking when the system asks.

Rewarded videos are always your choice: they give you extra moves or a booster when you ask for one. Nothing in the game forces you to watch one.

Data collected:

AdMob runs an auction for each ad slot, and other advertising networks bid in it through AdMob's mediation. Liftoff Monetize takes part that way, so it can receive the same advertising identifier and device information.

Opt-out: You can limit ad tracking in your device settings:

Privacy Policies: Google Privacy Policy · Liftoff Privacy Policy

AppsFlyer (Attribution)

AppsFlyer tells us which advertisement a player arrived from, so that we know whether advertising the game was worth paying for. It counts the install and the session, and it is told one thing afterwards: that a level was completed, and which one.

Data collected:

On iOS: Apple's "Allow this app to track your activity" prompt appears once per install. If you say no, the advertising identifier is not used for tracking.

Privacy Policy: AppsFlyer Services Privacy Policy

4. Local Storage

The App stores the following data locally on your device:

This data stays on your device. You can delete it by uninstalling the App.

5. Permissions

The App requests minimal permissions:

6. Children's Privacy

The App is not directed at children. We do not knowingly collect personal information from children under 13, and in fact the App collects no personal information from anyone. The third-party services we use (Firebase, AdMob, AppsFlyer) have their own policies regarding children's data.

If you are a parent or guardian and believe your child has provided personal information, please contact us so we can take appropriate action.

7. Data Retention

8. Your Rights

Depending on your location, you may have the following rights:

To exercise these rights regarding third-party services, please refer to their respective privacy policies linked above. If you would like to ask us about any of this, write to the address at the end of this page.

9. Security

We take reasonable measures to protect the data processed through our App. Everything the App sends or fetches travels over an encrypted connection. However, no method of electronic transmission or storage is 100% secure. Our third-party partners maintain their own security practices.

10. Changes to This Policy

We may update this privacy policy from time to time. We will post the new policy on this page and update the "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this privacy policy or the App, please contact us at:

Email: egiray@gmx.net